Your winery online.
As personal as your tasting room.
Your own wine shop with an AI Sommelier and a newsletter that writes itself. On your own domain, with no fixed costs, set up in one or two days: together with us or on your own.
Over 40 wineries and wine merchants work with Vinolin.
100,000+conversations with real wine customers
From Google search to repeat order.
Visible in Google and ChatGPT.
Your shop is built for search engines from day one, SEO included: the price and availability of every wine appear right in the Google results. And because every wine is fully described, ChatGPT can recommend it too.
More on Google and ChatGPTSmoky and spicy, with juicy fruit and fresh acidity. Pairs with lamb, smoked food and barbecue.
€18.00 · In stock
Which red wine goes with barbecued lamb?
Barbecued lamb calls for a spicy red with soft tannins, for example the Tauberschwarz 2023 from Weingut Ketterberg, available direct from the producer.
Bad Mergentheimer Tauberschwarz 2023Weingut Ketterberg€18.00 · In stockA sommelier who advises around the clock.
The AI Sommelier knows every one of your wines, answers questions about food and occasions and guides customers to the right bottle. In 9 languages, and only with what you have entered about your wines.
All about the AI Sommelier
Which wine goes with lamb in a herb crust?
I’d recommend our Bad Mergentheimer Tauberschwarz (2023). Its notes of juniper, peppery cherry and smoke pick up the herbs and roasted flavours.
An online shop that understands wine.
The basket thinks in cases, vintages and mandatory information are built in, and paying takes seconds, for example with Apple Pay, credit card or PayPal.
All about the shopFull case and free shipping.
- Tauberschwarz 2023€18.003 × €18.00
Blanc de Noirs 2022€18.002 × €18.00
Silvaner 2024€12.001 × €12.00
By invoiceShips immediately. Payment within 14 days.Pay nowCredit card, Apple Pay, Google Pay & more. You’ll be redirected to our payment partner after ordering.
PrepaymentShips once payment arrives. Bank details sent by email.Sales only to persons aged 18 and over.
Your confirmation is on its way by email, and your case is being packed.
Order number 1042 · €102.00
A personal newsletter for every customer.
Vinolin remembers what your customers buy and tell the sommelier. From this, Newsletter Autopilot writes each of them a personal email. In your tone, without you typing a line. If you like, no email goes out without your approval, and one click pauses everything.
All about Newsletter Autopilot
Your shop gets better with every order.
Sommelier, shop and newsletter share one customer profile. Every question, every order and every click feeds into it and makes the next recommendation more accurate. The longer your shop runs, the better it knows your customers, just as you know your regulars in the tasting room. And that knowledge belongs to you, not to a marketplace.
See for yourself.
Ketterberg is our sample winery. Click through it as a customer or as a winemaker.
As a customer
Product pages, sommelier, basket, checkout.
Open the demo shop
As a winemaker
Simon shows you the admin live: adding wines, viewing customers and their taste profiles, approving newsletters.
Book a callRather try it yourself right away? Start for free
What the wine trade says about Vinolin.
“We were about to hire a Shopify agency. That would have meant high costs and a project lasting months. We set up Vinolin ourselves in a few days.”
Christian HirschOwner, Christian Hirsch Weine e. K.“I tested Vinolin with the questions customers really ask. Most of its recommendations are exactly what I would have given, and where they weren’t, they were well reasoned.”
Florian RichterBest Sommelier in Germany 2023 (Sommelier-Union Deutschland)“The shop makes my day so much easier: I pack the cases and everything else runs almost by itself. Even the newsletter goes out automatically, and the feedback from my customers is simply brilliant!”
Michael SchrothOwner, Weingut SchrothYou only pay when you sell.
We share your goal.
An agency gets paid for the project, whether or not the shop sells afterwards. We only earn from your orders. That’s why everything we build has one single aim: more orders.
Your shop never gets old.
It gets better with every update, and new features arrive automatically, at no extra cost and without a relaunch. It’s the last shop you’ll ever set up.
- €0Monthly fee
- €0Setup
- Any timecancellable
- Online shop on your own domain
- AI Sommelier in 9 languages
- Newsletter Autopilot
- Payment fees (credit card, PayPal and more)
- Legal texts and mandatory information
Revenue over €60,000 a year: 5.4%. Over €180,000: custom quote.
Rather talk first? Book a call
Want to keep your existing shop? The AI Sommelier is also available on its own: Book a call
Switching is easier than you think.
You set up your shop yourself, with every step explained. Everything is ready-made for wineries.
- After 5 minutes
Signed up
No credit card needed.
- After a few hours
Wines in the shop
From Winestro, as a CSV file, from your PDF tech sheets or by hand. Every field is made for wine.
- After 1 to 2 days
Shop is live
Logo and colours chosen, your domain connected.
With Winestro, everything stays in sync: wines, stock and prices every night, and orders go straight to Winestro. More for Winestro users
Get started together, free of charge. We take half an hour to an hour and guide you through the first steps: Book a session. If you get stuck later on, say with your domain, give us a call: +49 7131 3824967
What winemakers often ask us.
And what will my merchants say?
Is Vinolin a marketplace?
Does Vinolin replace my current website?
Does it work with Winestro?
How much work is it?
Who helps me if something goes wrong?
What happens when regulations change?
Can I leave at any time?
You make the wine.
Your shop sells it.
Your shop gets found on Google, the AI Sommelier advises like you do in the tasting room, and Newsletter Autopilot turns first-time buyers into regulars.
Prefer to talk? You speak directly with Simon, David and the team.
+49 7131 3824967vertrieb@vinolin.de